I write because I'm a writer. I pursue professional publication because that's been a goal of mine for the past 22 years. It wasn't always my highest priority, but it was never abandoned. And for the past two+ years, it has been my highest priority. I focus on writing not as an eventual, but as a now. I may still be wading at the shallow end compared to long-established best sellers, but I'm not just wishing. I am being.
And you know what? I'm already sick and tired of it.
Publishing is mirroring our current politics so much that I want to hit my head against a wall. Two sides have entrenched themselves in their opinions. Neither can fully represent the nuances of 100%, but both act and speak as if theirs is the only recourse. They waste time and energy deriding the other group and drowning out the measured compromise of the middle ground.
I've had my fill of it in politics. I've had my fill of it in publishing. So here is my declaration to all of you: KNOCK IT THE FUCK OFF!
Premise 1: Writing is the art. Publishing is the business.
Premise 2: In business, all parties look out for their own interests first.
Premise 3: Our interest is to make money through our writing. If that is not our interest, we should not be in publishing.
Assertion: We are entitled to pursue whatever avenues will yield us the optimal yield, this taking into account measurable factors such as promotion, distribution, etc.
This means we can self-publish if we want to. This means we can publish with an independent or small press if we want to. This means we can publish with a major publishing house if we want to.
If anyone says differently, that person is full of shit. You do what you need to do to succeed at this business. Let other people do what they need to do to succeed in this business. Plain and fucking simple. The next person that tries to beat me over the head with "[X publishing model] is the debil!" gets kicked in the junk.
This all grew out of a post I originally wrote in September. It's taken me two months to revisit the post because I was just that upset. It's really interfered with other blog posting as well (as you can tell). I wanted to finish this one, but the topic just riles me up so that I needed more space.
So how did that old post begin? Well, with usual Me wit, I was being all snarky about Amazon. I have come around to self-publishing as a valid business model (as noted above), especially when articles like this embody what I believe is the write mindset for self-publishing. But some of the more popular self-publishing proponents out there beat the Amazon drum too often. All they see is 70% royalties and nothing else can compete. I believe this is short-sighted, and I think Amazon is starting to show its hand as to why.
You think that 70% gold mine is the way publishing will be forever? That's not how monopolies work. I agree with you that 15% or 25% royalties is crap (net? Seriously?), but you're fooling yourself if you think you'll get 70% royalties forever. It's a ploy to take over the market. What happens once you take over a market? This is what happens. And/or this happens.
It has nothing to do with the efficacy of trad v. self. It's what happens when one company owns complete marketshare. The difference between 15% and 70% is so large, though, that it drowns out any reasonable conversation. So here's the short of it. NEVER LIMIT YOURSELF TO ONE OPTION.
Now this doesn't seem like a discussion that would get derailed, but in September there was "the blow up." I'm not linking to it and I'm not expounding to it. It involves a company owned by a company owned by a company that also owns the company I work for. To talk about it requires my HR department and I make it a policy never to discuss things that require an HR department, because nothing good comes out of that.
Here's the short of that: SOME PEOPLE SUCK. In any endeavor, you will meet people who are phenomenal. You will meet people who are abysmal, and you will meet the avast amount of people that fall in the middle. They don't have curly mustaches that they twist around their fingers. They don't want to tie you to train tracks. But sometimes you meet someone who does, and fuck that guy. No one likes that guy. Be wary of that guy in all your dealings because you may or may not run into him.
Because that guy exists does not mean the entire industry is corrupt any more than it means you should not self-publish because it adds to Amazon's marketshare. These are factors in the grand spreadsheet of business. You need to tally it all up and make the decisions that are best for you.
So now that I've gotten my own licks in on that dead horse, let us discuss lighter matters, like cabbages and kings.
Also? I like pie.
8 comments:
All good points, especially Premise 2. Businesses look out for their own interests. That doesn't make them evil any more than the writers looking out for their own interests are evil. I think there's been a lot of backlash lately over the trad vs. self -- one way only idea, and I think people are coming around. I'm not convinced yet that Amazon would lower royalties, but I agree with your general premise that they would be more likely to screw people over once they gain their marketshare.
With big publishing looking for almost nothing but 'sure things', it seems to me there's a great opportunity for some wealthy book-lover to step in and start publishing lots of high-quality midlist stuff that publishers don't consider to be sure things. I, for one, don't care one whit whether I get an advance or not. I just want a real publisher to care enough about my book to do some real marketing for it. I sure wish there was a publisher or two out there who still cared to try to nurture up-and-coming talents.
"You do what you need to do to succeed at this business. Let other people do what they need to do to succeed in this business. Plain and fucking simple. The next person that tries to beat me over the head with "[X publishing model] is the debil!" gets kicked in the junk."
Yes. Just... yes. There's no one path to success and we are allowed to choose the path that works best for us.
And I like pie, too. Apple is my favorite, but I also like lemon meringue. Oh, I love pecan pie (but I pick off the pecans because I'm weird like that).
I like pumpkin. There's a new organic pumpkin in a can that is so much better than Libby's. I would go for lemon but I don't like the meringue. There is a place in Amherst, NH called the Black Forest Cafe that makes lemon tartlets. These things are one of the greatest desserts ever made if you like lemon.
And of course, the most important question of all: p'CAHN or PEE-can pie?
@Livia: I hope there's a backlash. I'm tired of the discussion. I'm tired of people drowning out their good points with derision. And I'm tired of having to choose to identify myself as a traditionalist or an indie author. Because we're not segmented enough that I need to whittle it down even more...
@Ted: The problem with that kind of plan is that mid-list authors earn mid-list revenues. How can the company afford to print the book, market the book, and pay the author if (s)he's only going to earn mid-list style money for them? They'd have to file as a non-profit organization. :)
(Although what you describe sounds like many a small press out there. Have you looked at any for submissions? I know there are some that allow subs directly from authors.)
Are you reading fantasy writer Jim Hines' journal/blog? 'Cause he's been hitting a lot of the beats in self-pub vs. regular of late...
Yeah, I follow Jim (on his blog, you're the only one I still follow on LJ). And while Jim is usually very level-headed, Chuck Wendig's been poking Konrath with a stick and the vitriol just reminds me of that part of the internet I left behind when I decided to grow up. I'm tired of the discussion.
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